In 1945, Gunderson's was founded in Sioux City solely as a watch repair shop by George Gunderson. Gunderson's has transformed into a full service regional retail jeweler and has since grown to one of the largest independent jewelry stores in the Midwest with location in Sioux City, Iowa, Sioux Falls, South Dakota, Omaha, Nebraska, and Fargo, North Dakota.

For over 65 years, we have been dedicated to providing our customers with the best possible products and services.
Gunderson's sits on a rich and diverse foundation of experience in the diamond industry - more than six decades of involvement in every facet of the business: from diamond mining to diamond cutting, from jewelry design through production.

The credentials of the staff at Gunderson's are as sparkling as the stones we keep on hand. Consisting of trained Graduate Gemologists from Gemological Institute of America, certified Gemologist Appraisers from the American Gem Society, and members of the International Society of Appraisers, our staff will be able to help find exactly what you need.

Gunderson's believes in honesty, quality, and reliability. Our goal is to make the highest quality diamonds, fine jewelry, and gifts available in an enjoyable environment.

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